The Recipe
A mobile app to find healthy and easy to prepare food recipes
The Recipe is a mobile app for healthy recipes. It allows you to track your daily nutrition and suggests best meals with low Calories, Carbo And Protein, set alerts for exceeding the daily limits, and live a healthier life.
challenge
People find it hard to search for healthy recipes online and find a good one with less time to prepare. Also they need to calculate and track their calories and fats day to day, and they find it exhausting to make the calculations themselves.
solution
Create a mobile app that contains various healthy recipes in one place that are easy to filter and prepare, with a built in calories calculator and tracking system.
User Research
Conducting interviews with users who look for eating healthy food and live a healthier life, help us in identifying who the real user is, how he feels, what he really needs, what are his pains, and what he needs to gain.This step helps us in coming up with features that really meets his needs, and makes a real value for the end user.
Noha/36 Years
Mother (2 kids)
Digital Marketer
“I need to prepare healthy food for my family, but preparing takes long time, and time is not an option for me..”
Needs
- Needs to prepare healthy meals for her family
- Wants to calculate and track calories
Frustrations
- Searching for healthy recipes take time
- Don't have much time to prepare food
Competitive Analysis
The competitive analysis is very useful to learn and investigate how competitors work, we can come up with the competitive advantage that makes the app unique in the market.
| Free Subscription | Healthy Recipes | Tracking Calories | Easy to Use | |
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The Recipe
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Lose It
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Cronometer
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Healthy Recipes
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wireframes
By designing fast and easy to understand wireframes, we can enhance the user flow more faster and test the design with real users to iterate and enhance the structure in a more efficient way.
Mockup
Now it's time to create the magic on top of the structured wireframes, by using the brand identity look and feel we came up with the final beauty of the business product.
Style Guide
The style guide helps the product to be unified over the whole experience, makes the product expandable for any future vision strategy.
Icons
Color Palette
Typography
Components
If you're ready to bring your ideas to life and make a real impact in the world, I'd love to work with you
Contact me today to schedule a consultation and let's see what we can achieve together
contact me